AS I AM SO MUCH MOISTURE HYDRATING LOTION, 237 ML

Benefits

  • Deeply hydrating
  • Provides incredible softness
  • Enables very easy root lifting when styling with a styling pick
  • Allows great stretch to better reflect length of hair. (Free- textured styles like puff, fro’hawks and afros are bigger and better!)

Usage

For undefined textured styling, when coil definition is not a key element, (e.g. afros, pony puffs, frohawks, etc.)

      • Pump into palms and gently massage throughout clean, conditioned hair
      • Apply on hair nearest the scalp to
        • Ease lifting with styling pick
        • Add lots of fullness
        • Discourage shrinkage
      • Can be re-applied daily or whenever needed.

      For moisturizing coil-defined styles

        • Cleanse with one of the As I Am® cleansers and apply As I Am® Leave-In Conditioner
        • Distribute a small amount of So Much Moisture! TM throughout hair
        • Proceed to style as usual. Keep in mind that after application, you will need a Twist Cream or Gel to define and hold your coil pattern.
        • For daily use, refrain from over-applying if your desire is to retain coil definition.
        • If hair feels dry, rub a small dab within palms and pat along the dampened top layer of your style. The glycerin in the formula will attract moisture from the air and onto your hair.